PDF By David Zinczenko
President Obama set the soft-drink industry fizzing recently when he mentioned the possibility of a “soda tax” on sweetened beverages as a way of combating America’s obesity crisis.
“I actually think it’s an idea that we should be exploring,” he told Men’s Health magazine. “There’s no doubt that our kids drink way too much soda.” The notion of a soda tax got a lot of people riled up, and in the hullabaloo, the White House downplayed the prospect of any possible legislation. But it might have died too quickly.
Column: Fight obesity by taxing calories – Opinion – USATODAY.com
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